Strategic solutions to power up your business

01

Brand Systems

A brand system provides a visual and conceptual roadmap for your organization’s brand. It provides a clear path to communicate a consistent narrative about who you are and tells a powerful story.

  • Mission Statement, Tone, Vision, Colors, Typography, Imagery, iconography, and graphic treatments. Includes a 50 page brand book or style guide.

  • Interactive Elements (Single Page Website Mockup or 4 Page Website) & Mobile (5 Screens)

  • 1 Video or Motion Introduction Brand Video.

  • All final files are either in .psd, .indd, .ia, pdf, svg, .png, .jpeg

  • Print Advertisement and Digital Advertisement Included

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02

Product Development

Researching and developing new production processes and making modifications to existing manufacturing systems to improve overall efficiency and profitability. I am quite familiar with the users and businesses on how each one coexists for each other.

  • User Usability Testing, Surveys, Demographic Studies

  • Market researching, Infographics, and In Depth Research

  • User Experience, User Interface, Personas, User Interviews

  • A full responsive mockup of both a website and an app.

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04

Social Media

To manage an organization's online presence by developing a strategy, producing good content, analyzing usage data, facilitating customer service and managing projects and campaigns.

  • Help manage your site or social media so you can just focus on the production and growing your business outside of the media.

  • Setting up your Instagram, Facebook, Twitter, Etsy, Shopify, Squarespace, etc to help set up your business to connect for all platforms.

  • Create up to 2 weeks worth of Social Media Advertisements to help promote your business, if this is a one off.

  • Print Advertisement and Digital Advertisement Included

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03

Web Design

Web design is the creation of websites and pages to reflect a company's brand and information and ensure a user-friendly experience.

  • Domain and Web Hosting Consulting and Shadow. I will walk you through the best domain prices and web hosting based on your preferences and what you are looking for.

  • I will also walk you through these platforms if needed, but can also just change the site based on your branding needs.

  • I will manage your domain and web hosting site to make sure everything works well and keep the site going.

  • SEO, Slug, and meta descriptions will be included along with WCAG accessibility standards.

  • Create up to 2 Social Media Advertisements to help promote your business on all social media platforms.

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Honest

Diligent

Innovation

Empathic

Honest

Innovation

Collaboration

Two heads are better than one. Often meet to brainstorm new ideas, either virtually or in person. Working together to come up with solutions to problems by working with the same goal in mind.

Transparency

Being upfront and honest about the challenges you face, the mistakes you’ve made, and what you’ve learned from those missteps. Communicating why decisions are made is essential to building trust and transparency.

Research

A/B Testing. Challenge yourself to be lifelong learners. Become curious in each passion you take. It is an important value to have in order to archive the best product for your business.

User Empowerment

Listen. Understand. Grow with each other. Once we take that step forward; we can give them support to empower your products.
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testimonials

Love From Clients

"I have had the privilege to work with Caitlin several times on several web projects and designs.  Caitlin has provided my business with designs that I have incorporated into my business. She has designed websites and social media platforms to assist my business advertising and work flow.  Her hands on approach is quick and she enjoys direct communication of ideas and goals. I recommend Caitlin to assist your design business needs. Her knowledge will provide you with appropriate designs for your customer base and she will become an asset to your design team."

Hector

Business Owner, Dark Grow Graphics

"It has been wonderful working with Caitlin on Shop My Porch's web and mobile redesign.  Her designs are well thought out and she made sure she understood our audience before giving us design options.  She is incredibly fast at making changes and will explain why she chose to design a certain way.  Highly recommend her work to anyone looking to bring an upscale feel to their website."

Phyllis Hong

CEO & Founder, Shop My Porch

"When I needed a reliable designer Caitlin was there.I found working with Caitlin to be seamless and intuitive to my design project needs. She is a responsive and  talented designer with a production artist approach. Which saved me a lot of time and effort in launching my client’s business website. I recommend hiring Caitlin Vargas and would certainly work with her in the future."

Ed Mulligan

Ed Mulligan Graphics

"Working with Caitlin was a truly wonderful experience. She was able to take my oft times jumbled thoughts and ideas and make everything clear and succinct. She over-delivered in every way adding more value than what was required for the project. I would highly recommend her for any development projects you may have. I look forward to working with her again in the future."

Edward K

CEO, MindSet of Champions

‍"Caitlin was very responsive and proactive when helping us boost our SEO efforts. Tasked with running link audits and analytic reports, she also helped with the mobile responsiveness on our site. She was able to spotlight areas for improvement and was diligent providing progress reports each week that explained all deliverables and forecasted the week ahead."

Kevin Arnold

Creative Director, Bloomin

Honest Guidance
‍
‍Caitlin is a design coach who excels in acknowledging and receiving you exactly where you are in journey. My time with her has provided me clarity and direction with genuinely useful tips on what to focus on and what not to. If you need honest guidance on next steps, Caitlin is sure to help get you there!

Kevin Kim

Student from LinkedIn

She embodies three key qualities: supportive, candid, and pragmatic.

She dedicates her time and energy to enhance my work processes, enabling me not only to refine my projects but also to extract valuable lessons from both successes and setbacks. I greatly appreciate her meticulous attention to improving my work, as well as her unyielding honesty in providing constructive feedback. Caitlin has also been a constant source of encouragement during moments of self-doubt, ensuring that I remain resilient. I owe much of my progress to Caitlin's invaluable support!‍

Woori (Kaylie) Cho

Student from Designlab

Supportive Mentor
‍
Caitlin is such a supportive mentor! Breaking into the UX/ Product Design space in today's job market has proven to be challenging for me but Caitlin has definitely stayed dedicated to helping me find resources, improve upon my resume, and fix up my portfolio. She is excellent at listening and genuinely cares about her mentees journey!‍

Hannah Barreiro

Student from Designlab, Career Services

Ready to start? We'd love to hear more about your project.

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